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Digital PR Workshop For Charities – Charity Comms Training (Intro)

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charity comms training

Digital PR Workshop For Charities – Charity Comms Training (Intro)

£10.00

To win the war of public opinion, attract new supporters and educate potential donors and other stakeholders, nonprofits are learning that they need to use the latest charity comms training strategies to make effective use of  “free” or “earned” media.

This interactive and highly affordable taster course will guide your non profit into getting your the publicity for your charity and your cause that it richly deserves.

Cost: £10 ( Inc course notes and refreshments).

Date: 14th January 2019

Venue: Croydon BME, 56a Mitcham Road, Croydon CR0 3RG (Opposite Kwik Fit and BP Petrol Station)

Places limited – First come basis

 

Course Outcome:

• What the PESO model is and its relation to content marketing
• Learn how to deliver effective content that engages with your audience
• Learn the basics of an electronic press kit that gets media attention
• How to increase awareness, support, and donations with content marketing
• How to measure effectiveness of your content marketing

 

For further information about out Charity PR Strategy (Advanced Training) Course visit: https://elcassociates.co.uk/product/charity-pr-strategy-content-marketing/

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Product Description

Digital PR Workshop For Charities: Charity Comms Training (Intro)

Want to attract and retain more supporters and donors using PR and content marketing? Our charity comms training in PR and Content Marketing t will teach you how to create content that gets real results.

 

Course Description

At the end of this half day intro course delegates will be able to plan and implement their own content marketing strategy based on the PESO model. They will also learn how create an electronic press kit that gets the attention of the media. At the end of the workshop delegates will be able to use the PR/Content Marketing strategies to drive engagement, support and awareness for their cause using the latest social media platforms.

 

Course Programme
Delegates will be able to assess their current charity comms training, online PR and content marketing strategies to see where potential strengths and weaknesses lie. The interactive workshop consists of a mix of trainer led discussions, video tutorials and practical scenarios.

Delegates will be provided with the latest content marketing tips and hacks that they will be able to put immediately into action with their organisations.

 

Who should attend?

This course is suitable for those responsible for marketing, public relations, fundraising and e-commerce professionals of non-profits and voluntary organisations looking to further their knowledge of online PR and content marketing. It is also suitable for volunteers and trustees of these organisations.

 

How will I benefit?

You will understand how the PESO PR model and how to integrate it into your charities content marketing strategies

You will learn how to plan and implement your a PR and content marketing campaign using the PESO model

You will learn the basics of a charity electronic press kit

You will learn what is newsworthy and how to develop human interest stories

You will learn to create press releases that get the attention of the media

 

Additional Information:

Cost: £39  (includes course notes and refreshments).

Dates: Various

Venue: Venues in around London and South East.

Places limited – First come basis

To find out more about this course complete the online form or call the Training Manager on 0208 090 2233 / 0794 9529 231

For further information about out Charity PR Strategy (Advanced Training) Course visit: https://elcassociates.co.uk/product/charity-pr-strategy-content-marketing/

 

About ELC Asssociates:

As a leading PR, marketing and print agency with many years of working with voluntary sector organisations we know how to successfully implemented content and outreach strategies. Our team of marketing experts and trainers know what works and we want to share their years of industry expertise with you.

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