How: Search online using keywords relevant to your business for breaking stories relevant to your target market. Then think of how you can put a spin on in a way
No matter what the size of your business, entering awards is a great PR strategy. It’s not just the winning that counts; it’s about ‘social proofing’ ie letting others know
Turn your knowledge, expertise or passion into an ‘Expert Guide’ or’ Q & A Interview’. The media love giving educational and informative insights into subjects that really matter to their
PROMOTE YOUR BUSINESS THROUGH 'AWARENESS OR NATIONAL DAYS' Promote your business through Awareness or National Days. Awareness or national days are days that draw attention to particular issue or event.
Pop-up shops are a great way to generate massive media coverage, build brand awareness and test new products and ideas. To attract media coverage you need to get creative and
Give your business visibility and crediblity through celebrity endorsements. For instance, the ‘Meghan Markle’ effect has introduced many unknown brands to the world. By wearing one of Nina’s designs, House
Online language recruitment specialists, Top Language Jobs, wanted to promote their services so they conducted a survey to highlight how Brits are using languages to benefit their careers and pitched