These days, it’s pretty common to be solicited for support for a cause through email, social media ads, phone calls, direct mail and good old fashion stopping people in the
In this first of three blogs, we will look at what is a buyer persona and why you create them. In the second blog we’ll look at the differences between
According to new studies, customer satisfaction is longer enough. Customers these days want to be delighted and appreciated for their efforts of buying your goods or services. For most
For non-profit organisations, Facebook can be a life saver in getting more recognition, more supporters and more donations. It’s a huge platform, with over one billion users from all over the world. Developing non-profits Facebook marketing strategies takes both time and a lot of effort.
A landing page sometimes called a ‘lead capture page’ is a page that appears when a potential customer clicks on an advertisement or search engine result link. Generally there are two types of landing pages, reference and transactional. The reference type presents information that is relevant to the reader.
When you are running your own small business, one of the hardest things to accomplish is an effective marketing campaign. Marketing is vital for small businesses trying to get their name out there and is essential for attracting new, valuable customers to your business. Even if you have the best product or service in the world, your business will never take off if nobody knows about it. It isn’t always easy to attract customers and supporters for your cause, but these 5 easy marketing hacks are a great place to start:
According to recent figures by the Charity Commission there are over 185,000 registered charities in the UK. With some believing the figure to be over 400,00 if you include those not registered and those with an income of less than £5000 (as these are not accounted for by the Commission). It’s obvious therefore that there is a lot of competition when trying to attract donor and more importantly supporters and volunteers for your cause. Charities should not despair however as there are a plethora of free and low cost tools and strategies available to get those feet walking through your doors real or virtual.
Do you know that the top 50 retailers in the UK turnover almost £300 billion in the year 2016/7? That is a staggering amount of sales. And you the small
Most businesses today have an online presence, regardless of the type of service or product they offer. Everyone wants to be found in those vital search engine results, whether to sell
Advertising with Facebook video ads is a new and powerful way to market your business or brand. It seems that mobile video is gaining loyal followers that increase by the